Why Magento is Significant platform for eCommerce traders

Magento is defined as an open source e-commerce platform that offers incredibly rich amenities to the eCommerce store owners. The greatest advantage of Magento is that it helps to manage all the content in an exceptional way and provides excellent visibility system with advanced functionalities to the eCommerce store owners. Apart from this, Magento comes with an automatic administration interface features that are defined in the category of highly robust marketing properties, search engine optimization, etc. 

So here in this article, we have discussed top reasons to hire professional Magento developer if you're willing to develop an eCommerce website.

1. Magento is user-friendly

Magento websites are user-friendly. It offers a simple, quick and versatile platform that makes it easy for people to buy products and various services via Magento-powered sites. This provides an interactive shopping experience to its users.

2. Best for Search Engine Optimization

Magento best supports in developing SEO optimised URLs, meta tags, sitemaps, descriptions, category planner, URL rewrites, navigation, etc. Its source code offers complete features which help to avoid time wastage and trouble.

Magento is in the advance place as it deals with various kinds of stores and good for marketing, customizable themes, supports Google Analytics and options for tracking. It also allows selling your offers and deals through exclusive newsletters. In fact, it also offers responsive newsletter templates to target your mobile customers.

3. Flexibility

One of the major reasons why Magento is gaining its popularity is due to its open architecture system. This enables developers to offer highly interactive users experiences as cross platforms support it. This helps the Magento developers to integrate customised back-end workflow standards.

4. Third Party Applications

Third Party applications provide instant connection to applications or plugins which are incorporated in your website. One does not have to mess with long codings. Magento offers extensible API permits with any other applications or plugins of developers choice. A Magento developer can simply deliver the application which bests suit into your Magento web page with a blink of an eye.

5. Improve Sales

Magento provides the capability to promote your e-commerce products and services in diverse domains. This conclusively increases the chance of improving your sales. Moreover, Magento is associated with Google Analytics and reporting tools. It is where the user gets detail reports on cart abandonment rate and other critical data which provides the space for improvement.

6. Powerful security

Magento facilitates transactions on an SSL layer. This safeguards your customer’s credentials from hackers. It protects your website against account spoofing and DDOS attacks. Magento is steadily becoming a “WordPress” of the e-commerce world. Due to its popularity, it is becoming a primary target. However, Magento's, main goal is to protect the shop customers or shop owners from getting their money stolen.

Wrapping up

I hope you have understood the top reasons why Magento is considered significant to develop an e-commerce site.